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Participant Education


For over 80 years, we have helped participants and investors pursue their best outcomes, not just for retirement, but for life. Learn how we can support your plan participants’ financial education.

Deep retirement expertise

Feel Retirement Certain.

At T. Rowe Price, we provide financial education that adjusts to participant needs and lifestages—to, through, and beyond retirement. Our robust financial education from across the firm is innovative and informative, with a strong foundation of behavioral finance principles.

We will work with you, your recordkeeper, and consultants to support your participants’ financial education needs. So whether you are interested in target date education, financial wellness, employee meeting support, or something else, contact us today to see how we can help.

20+

years of shaping retirement futures

2/3

of assets under management is retirement related1

450+ Billion

Target date assets under management2

Powerful participant insights

We share insights to help you make better decisions as you navigate the ever-changing DC landscape. 

Our proprietary retirement research is based on participant behavior, plan design, and retirement policy.

2025 U.S. Retirement Market Outlook


In the fourth annual Retirement Market Outlook, our focus is on the evolution of target date solutions, retirement income, and the new era of emergency savings after SECURE 2.0.

Reference Point: Annual Recordkeeping Report


Reference Point provides T. Rowe Price recordkeeping data and actionable insights into plan and participant activity throughout the year.

A Behavioral Case for Annuities


Most money conversations are dominated by how much to save, with very little attention to spending. Annuities can help retirees preserve assets and maintain a desired lifestyle.

T. Rowe Price Insights


Discover more perspectives on the markets, retirement, and personal finance to help your participants on their journey to retirement.

Multimedia financial education library

We provide collaborative support in participant communications—including educational resources, tools, and insights—to help serve your participants today and into the future. 

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    Target Date

    Our robust multimedia library will teach participants the benefits and considerations of target date investing, glide path design, and active management.

    From microsites, videos, and brochures, T. Rowe Price has the target date educational resources to meet your participants' needs.

    Retirement is at the heart of what we do. 

    Let us help support your participants' financial education—contact us today.

    Contact your Client Service Professional.

    • Deep retirement expertise and powerful participant insights based on our proprietary research
    • Robust participant education library, including valuable resources, tools, and insights
    • Collaborative support to enhance your participants’ financial education

    Additional capabilities and insights

    Defined Contribution Insights

    Access proprietary retirement research and
    discover new opportunites to help improve
    retirement outcomes.

    Target Date Solutions

    Our time-tested target date solutions are
    designed to help plan participants reach
    their best retirement.

    1As of December 31, 2023.
    2Combined target date portfolios include assets managed by T. Rowe Price Associates, Inc. and its investment advisory affiliates as of 30 June 2024. T. Rowe Price Trust Company, as trustee for the T. Rowe Price Common Trust Funds (“Trusts”), has retained the services of T. Rowe Price Associates, Inc. and/or its investment advisory affiliates to assist it in the investment of assets of the Trusts. Figures above include Trusts’ assets. 

    202501-4010300

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    GIPS® Information

    T. Rowe Price ("TRP") claims compliance with the Global Investment Performance Standards (GIPS®) and has prepared and presented this report in compliance with the GIPS standards. T. Rowe Price has been independently verified for the 27-year period ended June 30, 2023, by KPMG LLP. The verification report is available upon request. A firm that claims compliance with the GIPS standards must establish policies and procedures for complying with all the applicable requirements of the GIPS standards. Verification provides assurance on whether the firm’s policies and procedures related to composite and pooled fund maintenance, as well as the calculation, presentation, and distribution of performance, have been designed in compliance with the GIPS standards and have been implemented on a firm-wide basis. Verification does not provide assurance on the accuracy of any specific performance report.

    TRP is a U.S. investment management firm with various investment advisers registered with the U.S. Securities and Exchange Commission, the U.K. Financial Conduct Authority, and other regulatory bodies in various countries and holds itself out as such to potential clients for GIPS purposes. TRP further defines itself under GIPS as a discretionary investment manager providing services primarily to institutional clients with regard to various mandates, which include U.S, international, and global strategies but excluding the services of the Private Asset Management group.

    A complete list and description of all of the Firm's composites and/or a presentation that adheres to the GIPS® standards are available upon request. Additional information regarding the firm's policies and procedures for calculating and reporting performance results is available upon request

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