Marquee Header

Reveal the Value of the 401(k)

A Healthy 401(k) May Possibly Boost a Company’s Bottom Line (and Maybe Yours, As Well).

Research Recap Profits and plan performance go hand in hand. T. Rowe Price observed a statistically significant relationship between plan outcomes and company financial performance.*

*correlation isn't the same as causality


1:41 min video

Approval

20%-80% higher corporate profitability for great 401(k) plans compared with average plans.

Pie Chart

Up to 80% lower profitability for poor 401(k) plans compared with average plans.

Analytics

Correlations are found within and across industries, no matter the company’s size

Opportunities Await

Our Research Can Open New Doors and Reengage Existing Clients.

Start Conversations

Discuss the value of a 401(k) beyond talent acquisition/retention

Amplify Your Value Proposition

Demonstrate strategic plan design tied to research

Tap New Markets

Arm yourself with benchmarking and proofs points that validate your strategic approach

Get Our Tool Kit Designed to Help You Take Advantage of the Opportunities to Reveal Your Value and the Plans Potential Value.

Our tool kit offers you the opportunity to transform this research into action for your clients and prospective clients. Giving you the opportunity to demonstrate your value.

 

This material is provided for general and educational purposes only and is not intended to provide legal, tax, or investment advice. This material does not provide fiduciary recommendations concerning investments; it is not individualized to the needs of any specific benefit plan or retirement investor, nor is it intended to serve as the primary basis for investment decision-making.

T. Rowe Price Investment Services, Inc.

Contact your T. Rowe Price representative to find out how we can take your plan to the next level.

Retire With Confidence®
We’re driven by our purpose: Keeping retirement at the heart of everything we do.
Company Overview Career Newsroom Investor Relations Download a Prospectus U.S. and Canada Privacy Notice Terms of Use Accessibility Statement

Find us on:

Facebook X YouTube LinkedIn

T. Rowe Price Retirement Plan Services, Inc., its affiliates, and its associates do not provide legal or tax advice. Any tax-related discussion contained in this website (including all links) is not intended or written to be used, and cannot be used, for the purpose of (i) avoiding any tax penalties or (ii) promoting, marketing, or recommending to any other party any transaction or matter addressed herein. Please consult your independent legal counsel and/or professional tax advisor regarding any legal or tax issues raised on this website.

T. Rowe Price Investment Services, Inc., distributor, T. Rowe Price mutual funds.

©2025 T. Rowe Price. All Rights Reserved. T. ROWE PRICE, INVEST WITH CONFIDENCE, and the Bighorn Sheep design are, collectively and/or apart, trademarks of T. Rowe Price Group, Inc. RETIRE WITH CONFIDENCE is a trademark of T. Rowe Price Group, Inc.